About

I’m Lee Densmer, the content marketer behind Globia. I’ve been in localization for 23 years across project and account management, solution architecture, product marketing, and content marketing.  I love the industry and am committed to working within it.  

I’m a writer, teacher, and traveler. I speak Spanish and have done graduate work in linguistics.  

Globia was born from my belief in the power of content to bring potential customers to you and to grow your revenue as a result.

“Bia” is a word from Greek mythology for the personification of force. The combination of “globe” and “bia” means “a force for the world.”

More important than its literal definition, Globia’s greatest source of meaning comes from the impact on the world of providing useful, relevant, and important information to people in multiple languages.

What people say
about working with me

"It's a dream to work with someone like Lee and Globia. She can zero in on the most important outcomes and put a plan together with the appropriate urgency, deliverables, and ROI. She is adaptable, easy to work with, and most of all brings massive expertise to the table. Lee has helped us organize and improve our content marketing quality and reach by focusing on our core stakeholders and aligning our social media, blogging, and thought leadership pieces. An organization is hands-down better off with Lee on the team."
Jordan EvansCEO at Language Network
"Lee is a rare gem! She is not only fluent in the language of localization, but also keeps her finger on the pulse of content strategy best practices. From helping us produce compelling campaigns, to refining our personas and improving operational efficiencies, she has been an invaluable asset to our team."
Natalie AyersSenior Director of Marketing
UNITED LANGUAGE GROUP
"Lee has an incredible talent for moving initiatives forward and making sure they cross the finish line. They say that culture is what people do when no one is looking. Lee does the right thing when no one is looking and it rubs off on others. She’s a trustworthy team player, which, when coupled with her ability to multitask and get stuff done, makes her a strong strategic and tactical addition to any team."
Robert JelenicGroup Demand Generation Director at Webhelp
"Lee is focused, incredibly well-organized, and is always the first person to volunteer for tasks. When handling complex issues, she’s the one person in the room who is able to zero in on the key question that unlocks the whole problem. Her customer skills are first class; she puts clients and co-workers at ease, and builds camaraderie and good chemistry for teams and customers."
Robert SarverDirector of Solutions Architecture at Transperfect
"Lee has a keen editorial eye, a professional writer’s voice, and a wry sense of humor. She’s the whole package. She’s also an excellent project manager, and she is great about sharing knowledge across teams to make sure everyone is on the same page. Lee would be an asset to any organization who wants to up their content game."
Genevieve ToddDirector, Executive Communications
"Lee is a talented content strategist, amazing writer/editor as well as an excellent project manager who makes sure projects keep moving. Lee’s attitude, personality, and experience make her an asset to any organization looking to take their content strategy to the next level."
Brooke FalboSenior Marketing Manager at Hitachi Solutions
"Lee is a gifted writer/editor and marketing content manager who is creative, knowledgeable, hardworking and believes in quality work. She is a great collaborator, communicator, project manager and team player and played a critical creative role in helping us develop and communicate our voice across many channels."
Jennifer CulbertsonHead of Global Industry Marketing at Infor
"I worked with Lee for many years on many projects and couldn’t recommend her more. She knows her stuff and is a joy to work with. Planning and executing a strategy is her strong suit but being able to pivot unexpectedly and successfully is a rare quality that she also possesses."
Nathan SmithSenior Director Global Sales at Argos
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How I help

Globia helps small B2B marketing teams convert global customers with expert content strategy, precise editorial management, top-notch content development and comprehensive translation planning.

What I bring

  • 10 years of content marketing experience at SaaS and service companies – strategy, planning, and content development
  • A lifetime of writing experience – blog posts, case studies, ebooks, social snippets, video scripts, emails, and landing pages
  • 23 years of experience in the translation and localization industry
  • Multicultural experience and passion for global adventure – I was born In Peru and have lived, studied, worked and/or traveled in 8 Spanish-speaking countries

How I work

  • I listen. Before we engage, I spend time listening to what your needs, goals, and struggles are and come back to you with a proposal that outlines how I think I can help.
  • I communicate. I set regular touch base meetings to track progress and collaborate. Each stage comes with a deliverable like a .ppt or a .doc report. I check in regularly to make sure our work aligns with your goals.
  • I collaborate. I work with my clients towards a common goal. When I sign on, I’m committed to your success. Building relationships are important to me. 
  • I’m flexible. We can adjust what you need along the way. I get that work always evolves and needs change.

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Get in touch

If you have any questions about content marketing or want to discuss building your content marketing plan, please don’t hesitate to get in touch. We love to talk about this stuff.

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